Vivre La Vie Couture was born from a desire to create clothing that truly fits and flatters the female form. Our founder, Verlen Maré, spent years altering store-bought fashion to better suit her hourglass figure.
After helping countless other women refine their wardrobes, she decided to turn her expertise into a boutique clothing line.
Vivre La Vie Couture was born from a desire to create clothing that truly fits and flatters the female form. Our founder, Verlen Maré, spent years altering store-bought fashion to better suit her hourglass figure.
After helping countless other women refine their wardrobes, she decided to turn her expertise into a boutique clothing line.
Meet Verlen Maré, the founder and designer behind Vivre La Vie Couture.
Verlen is a South African-born fashion designer who has travelled the world, bringing inspiration from Europe and the UAE to South African flair, and combining old-world style with modern fashion designs.
Verlen’s tried-and-tested solutions to modern problems found in the female fashion industry allows Vivre La Vie to create garments that truly fit female curves.
Verlen’s vision for functional, beautiful clothing made from high-quality fabrics sets Vivre La Vie apart from other boutique brands.
Verlen Maré, founder of Vivre la Vie Couture, draws inspiration from the generations before her.
Verlen’s mother and great-aunt played a key role in shaping her education and passion for fashion, sharing their lifelong experience in dressing the hourglass figure.
Meet Verlen Maré, the founder and designer behind Vivre La Vie Couture.
Verlen is a South African-born fashion designer who has travelled the world, bringing inspiration from Europe and the UAE to South African flair, and combining old-world style with modern fashion designs.
Verlen’s tried-and-tested solutions to modern problems found in the female fashion industry allows Vivre La Vie to create garments that truly fit female curves.
Verlen’s vision for functional, beautiful clothing made from high-quality fabrics sets Vivre La Vie apart from other boutique brands.
Verlen Maré, founder of Vivre la Vie Couture, draws inspiration from the generations before her.
Verlen’s mother and great-aunt played a key role in shaping her education and passion for fashion, sharing their lifelong experience in dressing the hourglass figure.










VLV Couture celebrates elegant, form-fitting fashion using high-quality, breathable materials, all designed & made in South Africa.