MORE ABOUT VLV COUTURE

Vivre La Vie Couture was born from a desire to create clothing that truly fits and flatters the female form. Our founder, Verlen Maré, spent years altering store-bought fashion to better suit her hourglass figure. 

After helping countless other women refine their wardrobes, she decided to turn her expertise into a boutique clothing line.

MORE ABOUT VLV COUTURE

Vivre La Vie Couture was born from a desire to create clothing that truly fits and flatters the female form. Our founder, Verlen Maré, spent years altering store-bought fashion to better suit her hourglass figure. 

After helping countless other women refine their wardrobes, she decided to turn her expertise into a boutique clothing line.

Meet the Founder

Meet Verlen Maré, the founder and designer behind Vivre La Vie Couture.

Verlen is a South African-born fashion designer who has travelled the world, bringing inspiration from Europe and the UAE to South African flair, and combining old-world style with modern fashion designs.

Verlen’s tried-and-tested solutions to modern problems found in the female fashion industry allows Vivre La Vie to create garments that truly fit female curves.

Verlen’s vision for functional, beautiful clothing made from high-quality fabrics sets Vivre La Vie apart from other boutique brands.

Verlen Maré, founder of Vivre la Vie Couture, draws inspiration from the generations before her.

Verlen’s mother and great-aunt played a key role in shaping her education and passion for fashion, sharing their lifelong experience in dressing the hourglass figure.

Meet Verlen Maré, the founder and designer behind Vivre La Vie Couture.

Verlen is a South African-born fashion designer who has travelled the world, bringing inspiration from Europe and the UAE to South African flair, and combining old-world style with modern fashion designs.

Verlen’s tried-and-tested solutions to modern problems found in the female fashion industry allows Vivre La Vie to create garments that truly fit female curves.

Verlen’s vision for functional, beautiful clothing made from high-quality fabrics sets Vivre La Vie apart from other boutique brands.

Verlen Maré, founder of Vivre la Vie Couture, draws inspiration from the generations before her.

Verlen’s mother and great-aunt played a key role in shaping her education and passion for fashion, sharing their lifelong experience in dressing the hourglass figure.

"Inspired by generations that came before"

CUSTOMER REVIEWS

It's often difficult to find pieces that fit well and flatter my hourglass figure, but Vivre La Vie truly understands what we need
Mamello Batshwanesie Mooketsi
Kwaliteit en styl!
Imogen Marais
The designs are thoughtfully crafted, and the use of natural fibers feels luxurious yet breathable, perfect for all-day comfort.
Mamello Batshwanesie Mooketsi
VLV klere reeks is kleurvol. Ideaal vir meng en pas. Kan met legio bykomstighede gedra word, vir informele of formele "look".
Imogen Marais
I love how each piece hugs my curves just right without feeling restrictive, and the fabrics have such a soft, earthy feel that I can wear them for long hours without ever feeling uncomfortable
Mamello Batshwanesie Mooketsi
I 100% recommend VLV Couture!
Ane' Claasen
It’s clear that your brand is dedicated to making every woman feel both beautiful and at ease in their own skin.
Mamello Batshwanesie Mooketsi
Vivre La Vie is one of the first brands that provides clothes made from good quality fabric and looks super good on a curvy girl!
Ane' Claasen

CUSTOMER REVIEWS

It's often difficult to find pieces that fit well and flatter my hourglass figure, but Vivre La Vie truly understands what we need
Mamello Batshwanesie Mooketsi
Kwaliteit en styl!
Imogen Marais
The designs are thoughtfully crafted, and the use of natural fibers feels luxurious yet breathable, perfect for all-day comfort.
Mamello Batshwanesie Mooketsi
VLV klere reeks is kleurvol. Ideaal vir meng en pas. Kan met legio bykomstighede gedra word, vir informele of formele "look".
Imogen Marais
I love how each piece hugs my curves just right without feeling restrictive, and the fabrics have such a soft, earthy feel that I can wear them for long hours without ever feeling uncomfortable
Mamello Batshwanesie Mooketsi
I 100% recommend VLV Couture!
Ané Claasen
It’s clear that your brand is dedicated to making every woman feel both beautiful and at ease in their own skin.
Mamello Batshwanesie Mooketsi
Vivre La Vie is one of the first brands that provides clothes made from good quality fabric and looks super good on a curvy girl!
Ané Claasen

Designed for Your Shape, Crafted with Quality

VLV Couture celebrates elegant, form-fitting fashion using high-quality, breathable materials, all designed & made in South Africa.